The CNIL found that advertising cookies were placed on shein.com as soon as visitors arrived, before any choice on the banner. It also found that the banners did not explain advertising purposes or name the third parties placing cookies, and that new cookies were still placed after users clicked ‘Refuse all’. The CNIL imposed a €150 million monetary sanction; no order to change was needed because SHEIN had changed the site during the proceedings.
French regulator sanctions SHEIN over cookies that kept loading after ‘Refuse all’
€150 millionWhy it matters for your siteA ‘Refuse all’ button has to stop tracking, not just close the banner.
Consent bannersSource: CNIL (France)
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